What is WisePass?

Since the year 2016, WisePass has started to grow and rise with its subscription service priced at 6 million VND per month. It started as a bottle service in selected venues where subscribers could enjoy a bottle every night. Each bottle was worth well over 2 million VND each the bar and many wondered how that was possible.

In this article we are going to do our best to answer to the question what is WisePass in an extensive article.

What should I tell people when I need to answer the question, what is WisePass?

WisePass is a lifestyle app enabling you to access products, services or events sponsored by our partners. To use, WisePass you just need to download the app and subscribe to any of our plans to enjoy that exclusive access.

How to use the app, is that complicated, how many steps does it take as a subscriber to enjoy something?

The way to use the app is straightforward. You just need to a venue listed on the app, scan the QR code over there, select and confirm the item you want to redeem. The whole process takes literally less 10 seconds.

What kind of stuff can I get as a subscriber?

To make it simple, you can get 4 different things :

1. You can try products or services brands sponsor

2. You can attend some events that we organize for subscribers only

3. You can enjoy some promotions brands sponsor

4. You can get rewards from brands

How do they get all these items from all these brands?

WisePass is an ad tech startup. Subscribers are able to get all these items because they are sponsored by the brands.

Why the hell would brands want to sponsor all this with WisePass?

Sponsorship is a common practice from brands to let people try and enjoy their products or services. Aside from that, brands also sponsors other activities like events or send promotions and rewards. They can do all that in one app. It’s just more convenient for them.

What happens if I just get crazy and redeem the items everyday?

Every brand has a budget and can set a limit on the amount a subscriber can redeem. Depending on their goal, you’ll be more or less allowed to enjoy the sponsorship they decide to allocate for the year.

I heard WisePass is super expensive, I’m not a rich person, what’s the price now?

It used to be pricey but the starting price is now 239,000 VND per month, that’s like 10 bucks a month like Netflix.

What do you get with a plan like that?

You get 3 PASS per day for 30 days and you can use them the way you like.

Wait what’s PASS?

PASS is the currency set to each plan so each subscriber can enjoy a set amount of PASS per day.

So what do I do with the PASS and use them?

If you have 3 PASS per day, you just look on the app and see what’s set at 3 or less and go there to redeem it.

Who’s setting the PASS?

Brands are setting how much PASS an item will cost you. Since they sponsor the items on WisePass, they get to decide.

Can I use my PASS anywhere I want?

As long as you have enough of them, you can.

Where can I use WisePass now?

WisePass was available in the following cities : Ho Chi Minh City, Ha Noi, Bangkok and Manila. At the moment with the pandemic, they scaled back to Ho Chi Minh City but will expand back after the situation is under control in the region. Hopefully by 2022.

Does that I mean I can use WisePass everywhere they list a venue, even if I only have 3 PASS per day?

Yup.